Development and marketing of user friendly bookkeeping program software for small and medium enterprises (SMEs) in the Netherlands
|Name of organisation:||Create Consultancy - Intelligent IT|
|Position:||Information Technology Entrepreneur / Co-Owner|
|Start - end date:||01/2010 - 06/2016|
|Team leader:||Create Consultancy - Intelligent IT|
|Description of value:||-|
Create Consultancy is marketing and co-developing bookkeeping software for small entrepreneurs in cooperation with Intelligent-IT. The main objective is to make the software very user friendly. Three projects include.
1) All-in-one bookkeeping package for Mac users: 'Mac-boekhoudprogramma'
Mac Bookkeeping software for entrepreneurs is currently used by Dutch entrepreneurs for their the administration and their tax declaration. Received positive review: "Super practical bookkeeping package, finally after years of waiting, good bookkeeping software for the Mac".
- Pioneering in the development of new software for SMEs. Developing bookkeeping software.
- Researching and analysing the market (also Google Analytics);
- Software testing, KM strategy development / implementation, conduct surveys to measure client satisfaction /identify broadly shared areas for further improvement,
- Quality assurance and testing of software applications, website and web applications. Develop a tool for gathering best practices on software programming.
- Making help videos explaining how the program works, making voice-overs;
- Marketing with the purpose of increasing website views and sales, designing materials with a professional look;
- Giving feedback on software for further improvement and user friendliness;
- Logo design and design of other promotional material.
- Communications, report writing, presentations and market analysis (SEO/learning/website/manuals/videos).